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Marketing
Management
This AMA publication "packages and clearly communicates the best
strategic thinking to meet the decision-making needs of knowledgeable
executives managing real-world businesses."
Marketing
Research
The AMA's quarterly publication addressing "addresses the
business needs of marketing research professionals."
Marketing
Health Services
Another AMA quarterly publication "specifically aimed at senior-level
healthcare marketers and managers, offers targeted information, practical
strategies and thought-provoking commentary to help achieve your goals and
shape your vision."
Knowledge@Wharton
Research and business analysis journal of the Wharton School of the University
of Pennsylvania, covering topics including finance and investment, leadership
and change, executive education, marketing, health economics, strategic
management, real estate, law and public policy, human resources, business
ethics, innovation and entrepreneurship, operations management, and managing
technology. Also available in Chinese, Spanish, Portuguese.
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