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by
Cara Aley
 Vacation
is a time during which recovery from all things work-related is critical,
so perhaps the idea of having to maintain your business blog during that
time is unappealing. We’re here to share some tips to make this a bit less
arduous of a process, since maintaining existing business processes during
your vacation is generally a good habit to keep.
Determine topics to write about in advance of vacation. Pick several
topics in advance of your vacation so that the writing happens with
greater ease.
Set aside a specific time every day to work on your day’s post. If you
have a dedicated time during the day to get this work done, then you’ll
have the rest of the day to play and not think about work. Travel
companions will also know to give you the space you need at that time to
get your work done.
Have travel companions help you. Make it a fun challenge to come up with
blog topics together. Let travel companions help you with ideas for the
both the topics and the actual contents of posts, and the actual writing
of these posts will happen much faster when you sit down to do it.
Have an employee post on your behalf. This could be a great opportunity
for a current employee to shine. This is a low-risk move over the holidays
- readership will likely be down, as people spend less time online and
more time shopping and spending time with friends and family.
Reduce the frequency of posts. If your vacation falls during a holiday
week, then odds are that people will be reading your blog less anyway. If
it doesn’t, it is more than okay to have just one or two weeks where you
are posting with a bit less frequency. Let your readers know that you are
taking a much-needed break, and when you will be back.
Hire an outside business that specializes in blog post writing. These
companies hire freelance writers to both propose topics for your blog and
to actually write about those topics. Treating yourself to this kind of
assistance could be well worth the freedom of not having to write while on
vacation.
Write all of your blog posts in advance of vacation. If you write the blog
posts you’d like to have posted during your vacation in advance of the
vacation, an able employee can post them on your behalf while you are
gone.
Do something different. Instead of writing posts during your vacation,
make it a week of interesting or funny YouTube videos or online content
relating to your business. Switch it up to make it easier for yourself and
fun for your readers.
Make it reader-generated content week. Your blog readers are likely the
avid fans, and you inevitably have some who might love to contribute an
article to your blog. Request submissions and make it a contest, rewarding
those who win with accolades and perhaps a neat prize, aside from the
online shout out and posting of their content.
Above all, don’t let this be the focus of your vacation. It is important
to keep that business blog updated, but if it is going to consume your
time and mental energy and impact travel companions, offload the work to
someone else entirely.
Keeping your business blog afloat while on vacation should be simple if
you adhere to some of these tips we’ve shared. Above all, ensure that your
vacation is a restorative time - you won’t be any good for that blog or
for your business when you get back from vacation if you spend your while
time working on vacation!
Cara
Aley is a freelance writer who covers a wide variety of topics.
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